Recent articles

Online business

6 min read | Dec 13 | Matylda Chmielewska

Get Ready for 2019: Introduction to Marketing Audit

I don’t know about you, but for me, December is always the time of the year when I set some time aside for evaluating the past 12 months. I check what I’ve managed to... read more

Online business

6 min read | Nov 29 | Kasia Perzynska

How to Choose the Right Adwords Keywords for Maximum Success

In your industry, high volume commercial keywords are expensive. This happens because of numerous advertisers are bidding on the same phrases with the intention to drive... read more

Online business

7 min read | Nov 22 | Matylda Chmielewska

How to Build a Website Personalization Strategy

When applied strategically, website personalization can serve as a powerful tool for driving leads and increasing your retention rate. Data shows that ‘92% of marketers... read more

Online business

9 min read | Nov 13 | Matylda Chmielewska

The Marketer’s Handbook to Product Life Cycle

In my series about product marketing, I’ve written about the essential skills of a product marketer and how to start using the AARRR framework to develop your product. In... read more

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Online business

7 min read | Oct 24 | Matylda Chmielewska

Why You Should Consider Becoming a Value Added Reseller

If you’ve been in value added reseller business for a while, you may have noticed the massive shift that happened recently. In short: the emphasis went from the... read more

Affiliate marketing

6 min read | Oct 18 | Kasia Perzynska

7 Common Affiliate Marketing Mistakes and How to Avoid Them

Affiliate marketers make mistakes, just like everybody else. But there are several common things you can learn to avoid today instead of making them over and over again.... read more

Online business

6 min read | Oct 04 | Matylda Chmielewska

Lessons about Business Partnerships from Brian Balfour

When I started looking into the topic of business partnerships a while ago, I obviously started reading about them a lot (I am a content marketer after all). And while... read more

Affiliate marketing

7 min read | Oct 02 | Kasia Perzynska

Top 5 Affiliate Networks You Should Consider in 2018

When you think of beginning your affiliate marketing adventure, you’d love to find some shortcuts to the success or at least a helping hand that will simplify the whole... read more

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