Welcome to the world of online business. In this section, we put together the collection of evergreen marketing content. Learn new online business techniques with LiveChat Partners Blog and take your skills to the next level.
If you’re a small business owner, it might be easy to take something like cybersecurity for granted. After all, why would a hacker spend time going after a small business when they can go after a multimillion-dollar company, right? Unfortunately, for the vast majority of hackers,... read more
You own a website, and you may think that it has nothing worth being hacked for. That couldn’t be farther from the truth. Websites are compromised all the time and hackers target websites of all natures and sizes. Simple websites are not spared. As such, you have to protect your... read more
If you’re looking to increase your prospecting chances on LinkedIn, just being present is no longer enough. There is an ever-increasing number of salespeople on the platform, so you need to always go one step beyond to stay ahead. One of the key points to remember is that social... read more
People will remember a lot of things about 2020 – not all of them good. But from a positive perspective, it was the year in which podcasts transitioned from niche pursuit to mass-market hobby. Google Trends shows us global interest in podcasts has been on a steep upward... read more
Ask anyone who’s been in sales and they’ll tell you that in order to thrive, you need a natural talent for selling. There’s also another thing that they won’t tell you - the best sales professionals also rely on a host of tools to get their job done. While finding tools that fit... read more
Nowadays, it might seem impossible for small businesses to get their names out there without investing in paid ads. Marketing without advertising might sound unimaginable, right? Luckily, that isn’t the case. In fact, I grew my fitness coaching business—7Sigma Physiques—without... read more
As humans, we don't always make decisions based on the logical side of our brain. It's not unheard of for people to make snap decisions using their emotions or their intuition. This is where using psychology principles in email marketing can come in handy. When your inbox is full... read more
In 2020, the world that was gradually moving towards the online environment took an even bigger leap than expected, with more businesses moving their operations to the internet and more people turning to e-commerce than ever before. As the past couple of years have already shown,... read more
Did you know that the typical website only converts about 2.35% of their traffic? That’s a bit sad, especially if you’re already struggling with getting more traffic. But that’s a topic for another article. What we’re going to focus on today is how to get the traffic you do earn... read more
Artificial Intelligence (AI) has entered all spheres of digital life, including influencer marketing. Influencer marketing on its own is a powerhouse marketing strategy. Its global spending is poised to surpass 10 billion USD in 2021. When unleashed with the power of AI, it... read more
Many industries were hit incredibly hard, as the countries went under lockdown due to the pandemic outbreak. The ecommerce industry, on the other hand, witnessed double the growth than the previous years. The surge in online shopping demand has also added to mounting pressures... read more
Today, more consumers are making their purchases online. Experts forecast that 95% of purchases will be made online by 2040, which means more opportunities for countless entrepreneurs. Even though this means more business, it also means more strategy needs to be put into your... read more
Launching your own product is difficult. What’s even harder is making sure it is continuously able to attract and retain new customers. In today’s post, I’d like to write more about how to measure your product’s growth to make sure it’s on the right track. There are at least a... read more
Are you using Facebook ads to amplify your marketing performance? If you're in digital marketing these days, you can't ignore such a powerful channel to boost your traffic and sales, so if you don't use Facebook ads yet, then you'll start using them sooner or later. Let's say you... read more
As a new business owner, it’s easy to get overwhelmed very quickly with the ins and outs of running a company. You’ll naturally be tossed a few curve-balls along the way, and dare I say, sometimes you might even end up cursing yourself for ever leaving your stable 9-5 job. But... read more
