Online business

Welcome to the world of online business. In this section, we put together the collection of evergreen marketing content. Learn new online business techniques with LiveChat Partners Blog and take your skills to the next level.

How to Scale a Business: Make The Smart Use of Sales Channels

Did you know that HubSpot's reseller program has generated 40% of their customers? This is just one example of smart sales channels usage. It's all a case of leveraging inbound marketing to attract motivated and high-value resellers. A lot of channel managers are curious how to... read more

7 minutes
Nov 30, 2017

All I need for Christmas is… Excellent Marketing

Here it comes again, the holiday season 2017 has officially started. It’s the second part of November and everybody seems to be thinking about Christmas. We’ve come full circle. Again. And you are not ready. Again. Change it once and for all and turn this whole chaos into your... read more

9 minutes
Nov 22, 2017

10 Ways to Increase Conversions Through Email List Segmentation

Do you ever wonder why so many marketers praise email marketing for its effectiveness while some (or many) of your email campaigns seem to go ignored? It can be frustrating when you make the effort to build an email list only to get crickets from transactional campaigns. Or... read more

8 minutes
Nov 16, 2017

7 Major SEO Mistakes You Should Stop Making Immediately

Think of online marketing as high-stakes professional sports. You get what you give. A no-brainer. While hard work mixed with constant analysis and ongoing content optimization sounds like a recipe for success, sadly, it’s not what all newbies do. Especially when it comes to... read more

11 minutes
Nov 9, 2017

Introduction to Conversion Rate Optimization (CRO)

Let’s put it this way. If you are a marketer, you’ll relate: It’s the same story every time you are interviewed for a job. The CEO wants a guarantee from you that through inbound marketing you are going to drive not just tons of organic traffic to the website, but the tons of the... read more

10 minutes
Nov 2, 2017

Start Creating High-Converting Landing Pages

Once we’ve provided you with guides about writing headlines and optimizing CTAs, I realized this calls for supplementing it with another tutorial. This time on landing page optimization. All in all, conversion rate optimization is an essential topic for online marketers of all... read more

13 minutes
Oct 18, 2017

How to Create Calls to Action That Work Like a Charm

OK, so someone clicked through to your web page… COOL. But that’s just half the battle. Getting people to your online resources is a highly significant part of inbound marketing, but this is just half the battle. The next round starts once users are on your site. See, this... read more

12 minutes
Oct 11, 2017

Headline Writing Masterclass: 11 Tricks to Boost Your CTRs

The whopping majority of affiliate marketers operate online through content creation. Affiliates often wrap their marketing efforts around content writing - product reviews, product comparisons and crafting educational articles for the selected niche, occasionally recommending... read more

11 minutes
Sep 21, 2017