Using the campaign builder

Sharing a simple link is a quick way to promote our products, but building a custom campaign gives you more options and a real edge in the market.

Short link vs. campaign builder: what’s the difference?

The short link is the fastest option. Grab it, share it on your pages, and you’re done. The downside is that it doesn’t give your audience any extras, like a longer trial or a discount to get them started.

The campaign builder lets you add those extras. You can change the trial length and offer a discount, and you also get to:

• Name your campaign. This matters more than it seems, because the name lets you see how each campaign performed.
• Pick the landing page. This sets the tone of your message. You can send people to our features page to show how much our products offer, or to a dynamic custom page that displays the discount you chose for that campaign.

In short, with the campaign builder you can:

• Add a custom name to track your campaign’s results.
• Offer a discount ($10 credit to start, or 10% off the first payment).
• Change the trial length.
• Choose a landing page.
• Add custom params.

By mixing and testing the above options, you can define your winning strategy.

By mixing and testing the above options, you can define your winning strategy.

Campaign building

There are two ways you can access the campaign builder.

1. From the Affiliate section Dashboard (“Create campaign” button).

   

2. Or from the Campaigns section (“Create campaign” button).

   

Once there, you’ll see a short form allowing you to customize your offer:

• Name your campaign.
• Choose a product.
• Choose a discount and/or trial length.
• Choose the page you want your audience to navigate to.
• Hit the “Create campaign” button.

When building your campaign, take a closer look at a landing page selector. It allows you to easily choose a landing page for a particular audience. You can filter all pages by industry, language, or popularity and quickly decide which page will be the best fit for your campaign. 

By choosing the right landing page for your campaign, you’re increasing your chance of convincing your audience to give our products a try.

By choosing the right landing page for your campaign, you’re increasing your chance of convincing your audience to give our products a try.

Once you create your campaign, you’ll get a notification and your campaign link.

Remember that once the campaign is up and running, your job is not done yet. You still need to monitor its performance to make sure that the traffic you bring translates into trials and - eventually - paid accounts.

If you want to learn more about tracking your results, check this article out.