If you're marketer working for a SaaS company, you may have realized that different strategies work depending on where the product you're marketing is on the growth life cycle axis. I will explore it in this new post from my product marketing series.
What is a value added reseller, and what are the pros and cons of this business partnership model? We're checking it in this new post on our blog.
Affiliate marketers make common mistakes. There are several things you can learn to avoid instead of making them. Let’s look into affiliate marketing mistakes and find ways to avoid them.
If you’d to take just one lesson from his article, it would be this: business partnerships can be perceived as loops and - when approached the right way - they can serve as an effective way to expand your business.
Affiliate marketing networks can be a great place to start when you're an affiliate marketing newbie. You’d appreciate support in your challenge, the technological environment and the proper expertize about what works and what doesn’t.
There are a few simple tricks that have proven effective when trying to establish brand awareness. I'll cover them in this short guide to SaaS branding.
Marketing automation is not simply about speeding up your workflows. Learn how to use it, and what tools you should be using on a daily basis.
Get familiar with The Pitch Deck filled with the sales and marketing materials to promote LiveChat. Create business presentations tailored to your needs and add videos to easily explain complex solutions.
You can learn anything from pricing your product and hiring new people to creating a user acquisition strategy from these 11 business podcasts. Let's dive in.
There are at least a few metrics to consider when evaluating the work of chat agents. Check how to do it using LiveChat reports and sales tools in this new post from our Partner Manager, Michal Szczyglowski.
The phenomenal growth of Instagram has encouraged the most successful ecommerce brands to increasingly see it as the marketing platform of choice. Learn how to build Instagram strategy for ecommerce profiles.
Want to learn how to choose a niche for affiliate marketing? Everybody says, “find a profitable niche,” but what does that truly involve? How do you really find the right niche? And what exactly is a niche?